Vossen Forged GEN Series Expands

Six new models just joined the GEN series — GEN-07, GEN-08, GEN-09, GEN-20, GEN-21, and GEN-22. It’s the biggest single expansion GEN has seen, and it stretches the lineup in both directions at once.

The 07/08/09 trio leans into GEN’s classic design queues and brings a new spin on heritage designs. The 20/21/22 trio push the other way, aimed at the bolder and louder designs customers reach for when they want a wheel to make a bigger impression.

Where a lot of expansions add one or two models to fill a gap, this update gives GEN coverage on both ends of the spectrum at once — subtle to bold, classic to standout.

Six models. Two directions. One series, wider than ever.

Vossen’s Latest GEN Designs in Detail

Shot in the Riviera Maya, Mexico.